ICG Named Creative Agency of Record for OKC Zoo

Oklahoma City, Okla.—Insight Creative Group (ICG) has been named the creative agency of record for the Oklahoma City Zoo.

ICG is working with the zoo to develop a new ad campaign for their Zoo-It-All program, along with assisting the zoo in telling their bigger brand story.

“The Oklahoma City Zoo is excited to work with Insight Creative Group to develop smart, engaging and compelling campaigns to connect all Oklahomans with wildlife and wild places,” said Greg Heanue, Senior Director of Marketing, PR and Sales for the Oklahoma City Zoo. “Last year, the Zoo reached a new attendance record with over 1,070,000 visitors, and by leveraging Insight Creative Group’s strategic approach to creative development, we know that our 115th year will be our best yet.”

ICG is a full-service branding and advertising agency located downtown in Oklahoma City’s Automobile Alley.

“From their new Mold-A-Matic machines to their behind-the-scenes Wild Encounters,” said Rusty Duncan, ICG partner and COO, “we are excited to work with the Zoo to share stories of the many experiences that create lasting memories for Oklahoma City Zoo visitors.”

Find out more about Insight Creative Group at www.icgadv.com.

For more information, contact:
Lisha Dunlap, Insight Creative Group

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ICG Named Creative Agency of Record for OKC Zoo