It takes a shrewd mind to maneuver the world of media – and Madison does so – with refreshing glass-half-full vibes and killer negotiating skills. As ICG’s Jr. media buyer/planner, she helps build meaningful strategic media plans for clients, brainstorming and researching specific advertisements and determining the best consumer platforms to run campaigns on-budget.
Madison graduated from Georgia College in 2017 with a degree in mass communication. Before relocating to Oklahoma City, she worked as a media buyer for Media Brokers International in Atlanta, where she trafficked spots, managed make-goods and tracked buys for a variety of clients.
In her spare time, Madison is all about exploring OKC – by foot, canoe, car – she doesn’t care as long as she’s getting outside and getting to know her city. She’s doing a fair share of that as a member of America’s Marketing Association and a volunteer with their Recruitment Committee as well.