SSM Health St. Anthony

Impacting Oklahoma

A brand anthem for Oklahoma’s healthcare leader.

For over 100 years, SSM Health St. Anthony has been a constant presence in Oklahoma. Their name is synonymous with exceptional health care — but they’re just as well known for the positive change they’ve brought to their communities. And with a growing footprint of providers and locations, that vision is here to stay.

SSM Health St. Anthony tapped ICG to create a series of spots showcasing that ripple effect. To make it fresh, we ditched the average healthcare advertising approach, instead going the route of rousing hype videos — megaphones to the mission, if you will. Below are the videos produced through our partnership.

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Fishing. Hiking. A couple thousand cabins. Maybe even a Bigfoot. The reasons to vacation in McCurtain County are too many to list.
Jason and Grant reinforce the proper order of the sale.
19 NE 9th Street Oklahoma City, OK 73104