Insight Creative Group celebrated big work on the biggest night of the year in the industry at the 2026 American Advertising Awards. Bringing home almost two dozen Addys, we were recognized with ten golds, five silvers, and eight bronze wins for work spanning PSAs to tourism.
Taking home the gold for helping more people call Oklahoma home.
Five gold awards highlighted our work for the Oklahoma Department of Commerce’s “Move to Oklahoma” campaign, which aims to recruit young professionals and families to Oklahoma. One of these golds celebrated our social media campaign work with the Oklahoma Department of Commerce’s @liveinokla Instagram account.
Four gold awards went toward our Commerce video work, including recognition in webisodes, branded content, and copywriting. And our best in show? “Oklahoma Isn’t Flat. Here’s Proof,” hosted by Oklahoma’s Nicekidd.
A gold cabin in the woods.
ICG won six awards across gold, silver, and bronze for our work with Beavers Bend Cabin Country, a beloved outdoor travel destination for Oklahomans and Texans alike in southeastern Oklahoma. Gold winners included categories in social media and television advertising.
Award-winning work that keeps Oklahoma healthy.
We also brought home the gold for two clients bringing care to Oklahomans. First, our “Here for Every Bump” commercial for the Oklahoma Department of Health’s Pregnancy Resource Navigator, a free service that provides guidance and resources to those expecting and new parents.
For SSM Health St. Anthony’s Hospital, we won gold for a powerful story highlighting stroke nurse navigator Orville Fisher. His journey from providing stroke care to receiving stroke care from his team is a full-circle story of compassion and patient support.
More wins worth mentioning.
Some of our biggest wins went beyond the awards. We were honored to receive recognition for our public service work with nonprofits serving the communities that need it most. Highlights include wins for public service announcements for Angels Family Foster Network, aimed to improve foster care in Oklahoma, and LUNG FORCE, an American Lung Association initiative with a mission to unite those fighting lung cancer.
The highlight of our public service work recognition went to ICG Partner Doug Farthing, recipient of the Lowe Runkle Distinguised Service Award for his decade-long commitment to end child abuse. Read more about his win and what it means to him here.
Grateful to our clients for making it happen.
Presented by the American Advertising Federation of Oklahoma, the Diamond Soiree themed event celebrated the highest achievements across advertising industry leaders. It was a brilliant night spotlighting work that made a big impact.
A big thank you to our clients for continuing to collaborate with us in award-winning work that shines brightly.
See the full list of awards:
Gold
Social Media – Campaign
Title: @beaversbendok
Client: Beavers Bend Cabin Country
Television Advertising – Regional/National – Single Spot
Title: Fall in Cabin Country Commercial
Client: Beavers Bend Cabin Country
Social Media – Campaign
Title: @liveinokla
Client: Oklahoma Department of Commerce
Online Film, Video, and Sound
Single Webisode
Title: Oklahoma Stories – Shoaib Shaikh
Client: Oklahoma Department of Commerce
Online Film, Video, and Sound
Webisode Series
Title: Oklahoma Stories – Shoaib / Gatlin / Mary / Angela
Client: Oklahoma Department of Commerce
Online Film, Video, and Sound
Webisode Series
Title: Explainers – Texas / Glow Up / Living in OK / Affordable
Client: Oklahoma Department of Commerce
Branded Content – Single Entry
More than :60 Seconds
Title: Fact Check – Is Oklahoma Flat?
Client: Oklahoma Department of Commerce
Elements of Advertising
Copywriting
Title: Fact Check – Is Oklahoma Flat?
Client: Oklahoma Department of Commerce
Television Advertising – Regional/National
Single Spot
Title: Here for Every Bump Commercial
Client: Pregnancy Resource Navigator
Branded Content & Entertainment for Online Film, Video, and Sound
Single Entry – More than :60
Title: Orville’s Code Stroke
Client: SSM Health St. Anthony
Silver
Public Service Online Film, Video, & Sound
Title: The Fenricks, Love Makes You Family
Client: Angels Family Foster Network
Online/Interactive – Websites – Consumer
Title: Website
Client: Beavers Bend Cabin Country
Television Advertising – Regional/National – Campaign
Title: Cabin Country Has No Offseason
Client: Beavers Bend Cabin Country
Elements of Advertising
Copywriting
Title: Fly Without Flying Commercial
Client: Beavers Bend Cabin Country
Public Service Non-Broadcast Audio/Visual
Title: Team Nikki – Lung Force Gala
Client: LUNG FORCE
Bronze
Television Advertising – Regional/National – Campaign
Title: Where Else But Here Campaign
Client: Beavers Bend Cabin Country
Audio/Radio Advertising – Local – Campaign
Title: Playoff Radio
Client: Carter Chevrolet
Direct Marketing
Direct Mail – 3D/Mixed – Single Unit
Title: Land of Plenty Site Selector Box
Client: Oklahoma Department of Commerce
Television Advertising – Regional/National
Single Spot
Title: Land of Plenty Commercial
Client: Oklahoma Department of Commerce
Television Advertising – Regional/National
Single Spot
Title: Now That’s Rich Commercial
Client: Oklahoma Department of Commerce
Elements of Advertising – Still Photography – Campaign
Title: Now That’s Rich Photoshoot
Client: Oklahoma Department of Commerce
Advertising/Media Industry
Self-Promotion Campaigns – Online/Interactive
Title: @icgadv
Client: ICG
Online/Interactive – Websites – Consumer
Title: REI Website
Client REI Oklahoma