Advertising & Marketing Services
We're in the attention business.
We’re ICG•ADV, a full-service creative agency in OKC for brands brave enough to stand out and smart enough to know when they can’t do it alone. Our award-winning team creates work that gets noticed, gets remembered, and—most importantly—gets results.
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Marketing Strategy & Campaign Planning
The plan powers everything.
Every great campaign starts with a smart, scrappy plan. We dig into your audience, your category, and your brand’s deepest truths to build a strategy that fuels ideas—and makes every dollar work harder.
Our strategists don’t just hand off a brief and bounce. They’re in it with creative, digital, and media from day one—so every message hits, every channel syncs, and the big idea stays big all the way to launch.
Integrated Campaign Development
Full-funnel planning that connects paid, owned, and earned channels into one cohesive approach.
Brand Strategy
Positioning, audience insights, and competitive analysis that help you stand out in all the right ways.
Communications Strategy
Cross-channel planning for email, social, and content designed to meet people where they are — and move them to act.
Media Strategy & Planning
Targeting, budget forecasting, and performance modeling that make your media spend go further.
Creative Services & Content
Middle-of-the-road doesn’t move people. So we don’t make it.
Whether it’s a one-off idea or a full-blown campaign, our creative hits where it matters: on the heartstrings, in the algorithm, and all the way down the funnel.
Our creative team works shoulder-to-shoulder with strategy, social, digital, and media—so every execution ladders up to one sharp, unforgettable idea. And every idea sounds, looks, and feels unmistakably you.
Concept Development
The big idea that everything else is built around.
Creative Direction
Guiding visual and verbal expression across every asset.
Copywriting
Clear, compelling writing for any platform or format.
Art Direction
Visual storytelling that reinforces the idea and the brand.
Graphic Design
Brand materials, campaign assets, and everything in between.
Content Marketing
Articles, website content, emails, and campaign copy crafted for clarity and performance.
Video Production
Stories worth watching (and rewatching).
From Big Game-level spots to scrappy social shoots, our video team handles the whole thing—concepting, producing, shooting, and editing—with your goals, audience, and budget baked in from the start.
We don’t make video in a vacuum. Every concept is built hand-in-hand with creative, strategy, and media, so what you get works where it’s meant to, whether it’s a six-second sizzle or a cinematic tearjerker.
Short-Form & Long-Form Video
Everything from social snippets, commercial spots, multi-minute storytelling, and everything in between.
Planning & Production
Scheduling, logistics, and field coordination from start to finish. Includes art direction, set decoration, talent casting, wardrobe, and props.
Filming
Studio, on-location, documentary, and lifestyle shooting.
Editing & Post-Production
Tight, polished edits that bring the story home.
Motion Graphics
Animated elements that clarify, energize, or enhance the narrative.
Social Media
We don’t just make social—we live in it.
Our team’s in the comments, on the trends, and deep in the scroll—every day. That’s how we build content that doesn’t just show up in the feed, but actually earns attention, starts conversations, and plays nice with the algorithm gods.
We keep our work plugged into what’s happening right now—across culture, community, and your category—while syncing with strategy, creative, and media to make sure it’s not just relevant, but results-driven too.
Planning & Production
Editorial calendars, asset planning, and steady content pipelines.
Content Creation
Platform-specific visuals, videos, and copy made to feel at home in the feed.
Channel Management & Scheduling
Publishing, monitoring, and staying present across every major platform.
Community Engagement
Responding, interacting, and helping brands stay human.
Reporting & Analytics
Platform insights and performance tracking you can actually use.
Paid Social Ad Management
Campaign setup, targeting, optimization, and measurable results.
Web Strategy, Design & Development
Built to perform. Designed to hand off.
We design and build websites that move fast, work hard, and convert—without making you dependent on us forever. Our sites are intuitive, scalable, and built with tools your team can actually use. Because digital shouldn’t feel like a mystery—or a hostage situation.
The web evolves daily, and so do we. From user behavior to backend tech, we stay plugged in and build with the future in mind. Every site and campaign ladders up to strategy, creative, and media—so the clicks keep coming, and the results follow.
Website Design & Development
Designed around your brand and goals, built with WordPress + Elementor.
Search (SEO) and Answer Engine Optimization (AEO)
Sites and content structured for search engines and AI answers.
Digital Campaign Setup
Landing pages, tagging, tracking, and performance infrastructure.
Website Maintenance & Optimization
Updates, performance tuning, accessibility, and ongoing improvements.
Training & Support
The tools & resources you need to be self-sufficient.
Media Planning & Buying
Your message deserves more than a media mix.
We plan, buy, and optimize across every major channel—connecting the right ideas to the right people at the right time. From awareness to action, our media work is built to drive real results (read: ROI that actually means something).
And because media doesn’t work in a vacuum, we align every plan with your creative, digital, and business goals—so every placement amplifies the idea, not undermines it. Smart, scrappy, and accountable to the outcome.
Digital Display and Video
Targeted placements across sites, networks, and programmatic platforms.
Paid Search (PPC)
High-intent campaigns that meet people the moment they’re looking.
Social Media Ads
Platform-specific ads optimized for reach, engagement, or conversions.
Out-of-Home (OOH)
Billboards, transit, and environmental placements that can’t be ignored.
Broadcast
Targeted TV and radio advertising placements that help reach a large audience.
Print
Targeted publication buys for credibility and context.
Streaming & OTT
Video and audio placements with precision targeting.
Performance Optimization
Real-time analysis to measure KPIs and make adjustments to maximize ROI.
Post-Launch Support
Momentum doesn’t manage itself.
A strong launch is just the start. We stay close after go-live to monitor results, spot opportunities, and keep the momentum moving—all with the same intention and energy that got you there in the first place.
Analytics & Reporting
Clear dashboards and insights that show what’s working.
Testing & Optimization
Iterative improvements based on real-world results.
Ongoing Adjustments
Continuous refinements across content, media, and digital experience.
Let’s Get to Work
Tell us about your project, your challenge, or your big idea.
