Making Friends, Selling Cars

The challenge? Put an Okarche dealership on the map. A decade ago, the only reason you might have made the trip to Okarche was for famous fried chicken. Now, it’s where you go to buy a truck and leave with a friend (and probably chicken too — let’s be realistic). Here’s a taste of what […]

Great Service Isn’t Make Believe

Challenge Insight Solution People don’t want to think about home disasters. Homeowners treat maintenance like death and taxes. They know it’s inevitable, but it’s not on their minds until it has to be. Or a toilet’s exploding. The service business is a sea of sameness. You can’t throw a stone in the OKC metro without […]

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