Deep Thoughts

Notes on branding, design and the occasional strong opinion — from the agency that builds unignorable brands and has a good time doing it.

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20 Articles

Your LinkedIn Marketing Strategy Matters More Than You Think. (Yes, Really)

Why you should be using it for more than just hiring.

Angelina Feronti
August 31, 2026

Graphic Design Trends for 2026 (So Far)

We’re gearing up for sweater weather and chili cook-off season, so let’s dig into design trends we’ve seen so far. Hint: it’s not AI-generated.

ICG-ADV
August 31, 2026

Branding and Context Building: Very Nerdy Stuff

When my own discoveries and a webinar I just watched converge and I learn that there’s a word for a thing I’m doing. Look at that.

Steve Loftis
June 25, 2026

A Meaningful Honor for Doug Farthing and a Big Win for Kids.

Recognition for the fight against child abuse.

ICG-ADV
March 16, 2026

Big Work. Unignorable Wins.

ICG took home 23 wins at the 60th Annual American Advertising Awards.

ICG-ADV
March 16, 2026

ICG Wins Heartland Emmy for 988 PSA

ICG-ADV
August 30, 2024

2023 Shorty Impact Awards Small Agency of the Year

We won a Shorty, y’all.

ICG-ADV
February 27, 2024